The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.
Thousands of in-person and online interviews have been conducted with businesspeople and students in key cities around North America, Canada, Europe and Australia . These interviews have been used to gauge the reach of these products, consumers’ perceptions of promotional products, their influence on buying decisions and their influence on the perception of the advertiser.
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